The 1985-86 Chicago Bulls season is one of the most unusual in NBA history. Jordan broke his foot in the third game of the season — October 1985 — and missed the next 64 games. The Bulls went 30-52 without him. The city lost interest. The ticket office sent mailers like this one to businesses hoping to sell group packages for a team that was struggling badly.

Then Jordan came back. He played the final 18 games of the regular season wearing a walking boot between games, scoring 22.7 points per game on a minutes restriction. The Bulls scraped into the playoffs as the 8th seed. In the first round, they faced the Boston Celtics — the greatest team of the era, 67-15 in the regular season, featuring Bird, McHale, Parish, and Ainge.

The Air Jordan 1s on the cover are the shoe Nike and Jordan were fighting the NBA over that same season. The league fined Jordan $5,000 per game for wearing shoes that didn't comply with uniform standards — Nike paid the fines and turned the controversy into one of the most famous marketing campaigns in sports history. The Bulls used that shoe, and that image, on the cover of their group ticket mailer. "A whole new breed." was the right slogan. Nobody knew how right it was.

This order form was never meant to be preserved. It was a functional mailer — folded, addressed, sent, and either used to purchase tickets or discarded. That one survived in condition worthy of BGS authentication makes it a genuine piece of team history from a season that defined what Jordan would become.